Beachy Thanks
I spent last weekend "down the shore," as we say in northern New Jersey, because I wrote a donor appeal letter and related messages for Cantigas Women's Choir. I donated my services. So did several other [...]
How Do You Say Thank You?
When donors give online, how do you thank them? I hope you use the automated receipt function of your donor platform to send an inspiring, personalized thank-you email. Catholic Relief Services shows you how. The [...]
I Saw the Sign
It’s a great sign, right? It has a catchy slogan and an arresting design (yes, I went there) in service of a worthy initiative. But...
3 Nonprofit Best Practices from the Jersey Shore
Are you spending any time at the beach this summer? Whether you're so lucky or not, I hope you'll enjoy these three beach-related analogies to help you keep your nonprofit communications practices on track. 1. [...]
Do Mission Statements Matter?
Missions matter, profoundly. Mission statements matter much less - at least in their traditional form, which should more accurately be called mission paragraphs. Everyone - board, staff, key volunteers - needs to understand why we [...]