Swine Flu, TARP, and Names That Stick Swine Flu, TARP, and Names That Stick Communications Strategies Swine Flu, TARP, and Names That Stick The name you pick is the name that sticks. admin-jan2017-05-03T17:16:40-04:00May 20th, 2009|Categories: Communications Strategies|Tags: audience-centered, jargon, names| Read More