A Tale of Two Emails
Guess which nonprofit email is more likely to entice me to give up my hard-earned cash? Hint: It's probably the one that is more likely to entice you to give up your hard-earned cash.
Do You Trust Me?
Imagine what would happen if clients told software developers how to do their job. "No, put that line of code up there, and delete this one. Run the whatsis before the thingy." Nope. Not gonna [...]
Colons and Semicolons with a Banana
The rules for colons and semicolons are simple. There are no judgment calls to speak of. If you have trouble with colons and semicolons, it's probably because you've learned rules that are not rules at all.
Say Whaa?
Apparently subscribers to this e-letter like typos. The previous edition of Clear, Effective Communications not only was about typos but also had a typo in the subject line: Diid Happens. About 44% of you, beloved subscribers, opened [...]
Diid Happens
My last e-letter went out with a big fat typo in the opening line. Can you learn from my mistake? I hope so!