Thanks. Giving.
It's the time of year when we focus on giving thanks. For nonprofits, it's also the time of the year when we raise, on average, nearly 1/3 of our annual income. Put those two together, [...]
Why I Don’t Worry About SEO (but maybe you should)
Nothing, not even SEO, is one size fits all.
Duck Duck Plan
Yes, I hate to be the one to break the news, but it's time to start next year's communications plan, if you haven't already.
3 Nonprofit Best Practices from the Jersey Shore
Are you spending any time at the beach this summer? Whether you're so lucky or not, I hope you'll enjoy these three beach-related analogies to help you keep your nonprofit communications practices on track. 1. [...]
Do Mission Statements Matter?
Missions matter, profoundly. Mission statements matter much less - at least in their traditional form, which should more accurately be called mission paragraphs. Everyone - board, staff, key volunteers - needs to understand why we [...]